What Sites Use Squarespace? Here Are 9 Store Examples

Retail shops and small businesses prefer to sell online using Squarespace as their CMS. Roughly 1.8% of all websites use this content management system built specifically for online shopping. If you're considering Squarespace, how can you maximize using this platform? These Squarespace store examples will show you how you can also build your eCommerce shop.

1. Washi Arts 

Our first example comes from a Japanese paper manufacturer. On its shopping page, you can see categories of different papers they have available. Only then will you access the specific paper products. This method allows us to identify and sort the items properly. As well, it serves to educate the consumer about a specialty item such as Japanese papers.

If you're selling products with a range of unfamiliar terms, it's best to organize them in a category first. Putting them into sections helps buyers sort through your items and identify the product that they need. You will be able to inform the public properly about the products available in your Squarespace shop.

2. Savvy Studio 

For this stationery business, they highlight the four types of products to choose from. They display the stationary sets in a wide, minimalist layout. Even when they only have a few items available, the products seem to stand out when viewed in an online shop. It looks artisan, which is the branding that they wanted to present.

When you have only a few items available, especially for budding SMEs, it's best to highlight your products to fill up the screen. Use stylish product photography so they will appear more interesting to look at on your Squarespace store. Buyers will focus on the few options and not let the limited product choices get in the way of purchasing your item.

3. Four Star Family Cyclery 

Biking with children is what this shop solves with its ingenious cargo bikes. On the shop's page, actual photos of using them invite buyers to take a look. Demonstrating the use of a product is an effective way to get your message across - it makes shoppers understand what exactly your product does for them.

Another notable design feature is the Instagram page in the sidebar. When you hover them, you will see pictures from the brand itself and those that bought their product. Social media galleries embedded in a Squarespace store can excite your potential buyers.

4. Alexander Grecco 

This bridal shop teases its collection with large blocks displaying the dresses in high-quality and stylish photography. In line with their branding, the full-width photos create a structure of beautiful product display. The method works well for fashion or any item that sells wonderfully-created items.

The key to this execution is by having photos that highlight your products. Invest in talented photographers who can bring out the best angle of your items so you can sell the product even when consumers are shopping on their screens. In Squarespace, you can easily customize the layout to make your products fill up the page.

5. Badger Custom Grips 

It's easy to choose from this store's display of wood choices for custom gun grips alongside ready-made wooden grips. And the interface is simple as well, allowing customers to see which option suits their needs.

The menu is minimalist in just black and white branding to contrast the wood grain of their product. This is another technique that you can also implement. Let the product become the focal point against all other graphic elements in your Squarespace store.

6. Fiele Fragrances 

You get to see the packaging when you hover through the gallery of perfume products in this shop. Adding a shareable element is the Pinterest icon subtly placed in the image. The price is not visible right away, which is what the fragrance company wants to imply. They want to sell the experience and quality of aroma that discerning customers will pay for its value.

The small email subscription pop-up is one of the lead generation features that they included from Squarespace. Most pop-ups tend to block the screen, which ends up as a distraction instead. This online fragrance shop kept it simple to avoid interfering with the shopping experience. You can also do the same to your Squarespace store to make it easy for buyers to shop online.

7. AESOP 

Uniform bottles of wine dominate the screen when you want to buy a bottle of wine from this Napa-based winery. The label and pricing are already there, so you can compare the wines right away. This execution will largely depend on the quality of your photo and how you put the object into the limelight.

Its menu includes related information and activities that they organize, such as wine-tasting dinners. Squarespace is a versatile CMS in that you can add other content and pages. And while most social media accounts include major platforms, they also have an Unsplash page to provide free-to-use wine images.

8. Cool Hunting Omakase 

For this collection of curated Japanese products, the hover feature provides a different angle of each item. Selling a variety of products on one page can be challenging. If you need to display various items on a single listing, choose to lay them out in different shapes and sizes.

To make it more interactive, the hover picture for each product image shows a different angle. Combining various products in a single Squarespace store is possible. You only need to mix and match them and take advantage of contrasting colors and textures. It will make your Squarespace shop look fun and engaging.

9. Cedar Cold Frames 

How do you sell a utility product like cold frames? By making it direct to the point similar to what this manufacturer does in their shop. The business goes for a straightforward definition and list of available products. It's a no-nonsense approach to shopping for this gardening equipment.

On the surface, this Squarespace store may look too plain-looking for the average online shopper accustomed to bright graphics. However, a simple format may be the best way to sell to their buyers. Thus, an uncomplicated layout will still work, depending on your branding, the products you sell, and your target market.

Wrapping Up

Squarespace is one of the most widely-used eCommerce platforms by various online stores. As of April 2021, Squarespace is the leading eCommerce software with a 23.51% market share worldwide. It's a versatile platform that works well for any type of business. Looking at our Squarespace store examples, different sectors can design a working page using this CMS.

These Squarespace store examples show that you are one design away from an effective online shop. There are several ready-made templates you can use or modify as well as useful features you can integrate. Convert viewers into buyers by understanding what your target market wants to see in your Squarespace shop. Incorporate their needs for a smooth online shopping experience. 

If you want to build a custom Squarespace store , you can have subscriptions firms such as Delesign take care of it. The full range of services available from Delesign allows you to finish your online shop. From web mockups, graphics, actual development, and even SEO copywriting, these on-demand subscriptions will bring your products live on Squarespace.